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Our Story

2014
Year Founded
14,000+
Graduates
3,000+
Scholarships awarded
30+‍
Employer Countries
14
International Partners
60%+
Find employment after graduation
Beetroot Academy is a Swedish-Ukrainian online academy that started its journey in 2014 as a pilot project to support Ukrainian migrants in entering IT and restoring professional stability.

We believe in the power of education

Beetroot Foundation is a charitable foundation that implements educational and social programs to restore human potential in Ukraine. It is part of the Beetroot Academy ecosystem with its own social mission.
Foundation's mission
To strengthen the economic resilience of individuals and organizations through accessible, practical, and human-centered education.
01
Partnership approach
Learning is built on responsibility, active participation, and support — without illusions of quick results.
02
People-centricity
Mentorship, community, and a flexible approach. The goal is not just to teach, but also to help find employment.
03
Measurable impact
Effectiveness is confirmed by demand, the number of people employed, and the trust of international partners.
04
Honest communication
A real conversation about the learning journey, effort, and results — without exaggerated promises.
Our Story

Beetroot Ecosystem

Over time, this project has grown into more — today Beetroot Academy is an educational partner in the Beetroot ecosystem, which means that we are united by values and global goals. Together, we can do more for Ukraine.
2014
Founding of Beetroot Academy
Beetroot Academy was founded in Sweden and Ukraine in response to the challenges following Russia's aggression. Its mission is to provide people with new digital skills and open pathways to dignified employment.
2018
Scale UA — the first major social project
Together with Sida (Sweden), we trained over 3,000 people in Ukrainian regions and expanded our capacity to 2,000 students per year. 10 new training programs were launched.
2021
Scaling up social programs
Launch of WINGS (Pact/Canada), Springboard to Equality (UNFPA), SEED (ACTED) for IDPs from Donbas. Over 1,200 women completed training.
2022
Response to the full-scale invasion
Refugee support programs in Sweden (CARE EUkraine) and Moldova (Reconomy/Helvetas). New partnerships with UNHCR, IOM, EU Social Fund.
2023
Programs for veterans
150 veterans and their family members trained with Beetroot Aid Fund and New Horizon Hub. First cases of veterans' employment in IT.
2025
Upgrade UA — the fund's flagship program
Upskilling 2,000 people across Ukraine with the Swedish Ministry of Foreign Affairs. IT specialists, NGO and public sector managers. Topics: cybersecurity, AI, digital literacy, PM.
Our Team

People driving change

The fund's team combines educational expertise, experience in social programs, and a deep understanding of Ukrainians' needs.
Anna Harmashova
Head of Foundation
Anastasiia Petrova
Partnerships Manager & Team Coordinator
Sofia Zahaiuk
PR & Communications Manager
David Herdenbern
Partnerships Manager
Maryna Tokareva
Groups Manager
Tetiana Pokotilova
Selection Manager
Nonna Osypova
Selection Manager
Liudmyla Deineka
Selection Manager
Who We Serve

Our audiences

The fund works with both beneficiaries — people who need educational support — and with donors and partners.

Program Beneficiaries

Veterans and their families
Internally displaced persons
Women in difficult life circumstances
People with disabilities
Single parents and guardians
NGO and government employees
People changing professions

Donors and International Partners

Sida — Swedish International Development Cooperation Agency
UNFPA, UNHCR, IOM — UN agencies
USAID, Government of Canada, EU
Helvetas, ACTED, Pact
Swedish Institute
Swedish Ministry of Foreign Affairs
Partners

We are trusted

Our Principles

What sets us apart

The foundation's approach to educational programs is defined by several key principles.

Partnership approach

Learning based on responsibility and active participation — not promises of quick results.

People-centricity

Mentorship, community, and support. Our aim is not only to educate but also to help individuals find employment.

Real Opportunities

Knowledge that can be immediately applied to secure employment or transition into a new profession.

Transparent communication

Mentorship, community, and support. The goal is not just to teach, but also to help find employment.

Measurable Impact

Our effectiveness is proven by demand, employment rates, and partner trust.

Independence

The Foundation maintains independence and transparently separates its social and commercial activities.
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